Social Media Content Creation to Energise International Startup Communities

As part of the Emerge Hong Kong one-one programme, JETRO asked our social media content and management team to create a series of long-form English content lists to promote the Hong Kong startup ecosystem. Over 1 year, 4 topics were selected : medtech, fintech, startup and IPO. Our Japan and Hong Kong teams were up to this challenge. The articles were based on insights collected from across the business ecosystem and written at between 400 and 1000 words long and accompanied by our Japn team’s unique images and animation.

ClientJapan External Trade Organisation (JETRO)ServicesCopywriting (English), Media Design (Still and Moving), Social Media ManageYear2023Linkwww.jetro.go.jp